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Stirling Hotel Branding
Graphic
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The branding of The Stirling Hotel involved one all encompassing logo for the whole hotel along with sub-logos for the different areas of the hotel. The all encompassing logo plays on the theme 'all under one roof'. The sub-logos use simple shapes and wording that match the style of the all encompassing logo. They sit together with the word 'at'. This project involved the completion of a variety of collateral material including stationery, menus, signage, and a functions package book.